A banana massage, an ice bath and an alarm set at precisely 3.50am.
These are just three elements of Ashton Hall’s morning routine, which is so bizarre, it’s left hundreds of thousands of social media users cackling into their Cheerios.
The influencer originally posted the six-hour routine to his 8 million Instagram followers back in February, and at the time of writing, it has amassed over 6 million likes, with viewers declaring it ‘insane’.
One user, Berry Exley, crowned Hall the ‘least productive human on earth’, pointing out: ‘Almost a quarter of your day is getting ready for the day.’
Hall’s caption reads: ‘Day 191 of the morning routine that changed my life 3:50am to 9:30am. Sin lives late at night… if you’re dealing with a weak mind, bad decisions, or lack of productivity, go to sleep early.
‘Just try 30 days… send this to your partners. It’s time to better.’
After the video was reposted to X by @tipsformenx, many have criticised it as both unrealistic and unproductive, questioning the need for a six-hour-long routine.
Hall’s day begins at precisely 3:52am, when he films himself staring into a mirror before removing tape from his mouth – a controversial wellness trend which supposedly improves breathing and sleep quality.
While some claim it helps reduce snoring and mild sleep apnea, there’s little scientific evidence to support it.
He then brushes his teeth before stepping onto his balcony for a shirtless workout, followed by meditation, journaling, scrolling through social media and dunking his face into icy water.
At 6am, he finally gets dressed into workout gear – ensuring he wears a Rolex and gold chain – before heading to the gym.
His routine continues with a swim in the pool, showering, rubbing a banana on his face as moisturiser before eating it, and breakfast.
Once he’s finally dressed, he dunks his head into the ice water again before an online client meeting. The entire routine wraps up at 9:26am.
Throughout the video, a woman, whose face is not shown, can be seen assisting him with his morning errands, including prepping and serving breakfast.
Hall’s lengthy routine left X users baffled, with many questioning how necessary it is. One user declared Hall either ‘the funniest satirical comedian or clinically insane’.
Another user, @kirawontmiss wrote: ‘Bro woke up at 4 in the morning to spend 6 hours bulls******.’
User @ParralaxWisdom added: ‘Imagine waking up at 3:45am but literally getting nothing done by 9am.’ While another asked: ‘What is even the point of waking up at 4am.’
Other users noted that the times captioned on the screen did not seem to fit with the activated undertaken – for example, he spent under a minute reading at 4:38am, and over four minutes mid-air when diving into the pool between 7:36 and 7:40am.
And some compared its similarity to the morning routine in American Psycho. ‘This reminds me of Patrick Bateman’s morning routine,’ @grumpymcsneezy wrote.
The video is just one example of Hall’s intense routines on his Instagram account, where countless clips show him dunking his head into ice water and undertaking intense exercises, including racing cars.
He’s not the only influencer to undertake such vigorous morning rituals. Based on social media, it seems the days of simply rolling out of bed are long gone.
The morning routine hashtag has over 4.3million posts on TikTok, with many influencers beginning their days as early as 3am to exercise, journal, cook breakfast and prepare for the day.
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Some schoolchildren have even hopped on the trend, waking up hours before they need to leave for the day and undertaking excessive skincare routines.
A few of these routines involve the ‘morning shed’, which includes removing or ‘shedding’ skin, hair and self-care products which content creators sleep in the night before.
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These products, which include hair masks, mouth tape, nose plugs, eye masks, heatless rollers and chin tape, are supposed to ‘optimise sleep’ and have also been criticised online as ‘excessive’ and ‘unnecessary’.
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